Ivy & Petal was born in 2024 from a desire to provide timeless, elegant, and statement pieces of carefully selected jewellery. Our pieces seamlessly transition from morning to evening, enhancing every moment with unparalleled beauty and grace.

The title ‘Ivy and Petal’ was influenced by my great-grandmother whose spirit continues to inspire. The brand's name honours her legacy: ‘Ivy,’ a symbol of enduring strength and grace, was her name, while ‘Petal’ reflects her deep love for flowers and the delicate beauty they represent. This elegant fusion captures the essence of timeless beauty and cherished memories, infusing each piece of jewellery with a touch of the grace and affection she embodied. With Ivy and Petal, every creation tells a story of elegance, and the everlasting touch of nature’s most beautiful accessories.

Our jewellery reflects our commitment to quality and durability whilst complimenting your individuality and natural beauty through thoughtfully curated pieces.

From everyday pieces that you refuse to take off, to statement items that elevate any outfit for any occasion, Ivy & Petal have you covered.

My motivation behind Ivy & Petal is to create a warm and welcoming atmosphere for people to discover extensions of their personality through beautiful jewellery pieces.

Thank you for your support and for following our journey,

Love Mads x